Monday, 16 January 2017

OUGD405 - Study Task 03 - Subjective Symbols of Objective Things: Developments

As a development from my blackletter experimentation, I created a digitalised set of subjective wayfinding pictograms for a hospital wayfinding system that use the blackletter aesthetic. One initial problem that I found with these was that when image traced, some of the thinner lines weren't picked up as well so got lost in it's translation. However, this makes the symbols more subjective because they are all individual and do not use any strict guides, such as a grid. For these pictograms, I experimented with a variety of colours based on research into the typical colour palettes you would see in a traditional hospital wayfinding system. I found the most used colours were yellow, green and purple to aid with the system and direct visitors to specific sections of the hospital based on colour. For some I also looked at placing colour within the blackletter symbols themselves to see how this would affect the design. Some of these worked more than others, however I also felt some of the colours used were too stereotypical of men and women, such as the use of blue and pink for toilet symbols. Despite being of subjective nature, I feel these symbols all work well to communicate the intended direction without the use of colour as an extra aid, such as within the toilet symbols. These were also placed within a circular shape, as Frutiger suggested we appreciate rounded forms more, therefore felt that this was a more friendly shape to use within a hospital wayfinding system than a pointed shape like a square, which could have been seen as quite sharp and intimidating. These final set of pictograms were then put into context, showing where and how they would be used in an actual hospital.































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