OUGD603 - "Tell A Lie Convincingly" - Final Designs

Following feedback from the rest of the group, final designs took on two forms, one in that of a poster and the other in that of a double-sided flyer. It was decided amongst the group to develop the design with the blue background and 'off-road' imagery to match the scene for Nao's fake music video we are advertising. Initially it was thought that this should be a flyer, however it was decided to rework this design to fit the format of an A4 poster to pin around various universities' notice boards. In developing this myself, information was condensed in order to all fit onto one A4 poster design, ensuring all appropriate information was present for all opportunities. Small use logos were used in replacement of the original and vectorised to allow for both black and white versions, which fit better and more consistently with each other in a small row at the bottom of the poster. Deadline date and time was also changed to black whilst the rest of the type remains white in order to give this some importance and make the audience aware of this. This condensed poster allows us to print and distribute more posters to a wider audience.

For the final flyer design, it was decided amongst the group to develop the black and white version since it was thought this was more 'to-the-point' and instantly shows what the flyer is regarding. Digital type was changed to be consistent with that used in the poster and the white, small use logos were also added at the bottom of the design.

However, one problem with the above design was that it did not include all appropriate information on how to apply for the opportunity and what actually needs to be sent in. For this reason, I developed a back to this flyer to produce a double-sided flyer. The back is simple, includes the same white logos as the front to produce consistency between the two sides, and includes all relevant information. This was also decided on the basis that, again, it would mean we would be more cost-effective in printing these, and as a result would also be easier to distribute to a wider range of students who may be interested in the different opportunities.