OUGD505 - Studio Brief 02 - Product, Range and Distrubution

- Examine graphic design outputs relating to social, political and ethical change.
- Aim to increase awareness of historical examples, plus contemporary practice responsive to 21st Century issues.
- Research which explores the connections between these issues/concepts.
- Reflect own ideologies, concerns and ambitions as a graphic designer.
- Consider the role of the graphic designer and their responsibility regarding social, political and ethical change.

Part 1:
Develop a practical, visual and contextual investigation of a specific subject (issue).
- primary and secondary research - actively do what you are researching/engagement.

Part 2:
Devise and develop a body of practical work that distils your knowledge of the issue and demonstrates your ability to tap into the market potential for socially, politically and ethically driven design.
- think about broader market of graphic and creative professionals.


Potential outcomes/responses:

• issue-led campaign
• poster series/manifestos
• publication/book/zine/printed matter
• web/digital platform/video
• range of products or merchandise (banners, pin badges, etc.)
• installation/exhibition/wayfinding

Examples/contextual sources:

• Me & EU - Nathan Smith
• Eike Konig - HORT Studio
• William Knight
• In Loving Memory of Work - Craig Oldham
• This Girl Can (campaign)
• Metahaven
• Uncertainmedia.com - Tom Joyes
• Memes/meme culture

WHAT ARE YOU INTERESTED IN?

WHAT DO YOU WANT TO RESEARCH?

WHAT DO YOU WANT TO SAY?

WHAT KIND OF DESIGNER DO YOU WANT TO BE?