OUGD505 - Studio Brief 02 - Feedback Points

• It was considered that perhaps these images don't produce much of an impact in themselves as they should to show the effects of paper waste, instead these rely on the use of type to highlight what is trying to be communicated.
• Show imagery of paper rotting or paper waste on the streets to help with this.
• Work more on the crossword idea - more creative and original as a campaign idea.
• Variation of the crossword idea that works best is where it looks like a sheet of paper or newsprint with the crossword on - slightly more realistic and the audience may be able to relate to it more.
• Try keeping this idea purely to black and white, and monochromatic tones like the other in order to promote similar ideas on sustainable production.
• Perhaps make the crossword simpler - use no more than 3 words - won't be such an odd shape and would keep the idea more impactful if there isn't too much information or things happening in the main image.
• Try having the crossword at one side of the page then a column of clues next to it on the other side to keep similarities with most real crosswords.