Look at the statistics of deforestation - convey this simply through imagery rather than words to create more of an impact.
- 27 football fields a minute
- produce a publication showing 27 football fields over double-page spreads
- screen-printed images taken from Google Earth/ use Patrick Thomas Studio as research and contextual references
- think about the layout of the publication/ needs to be multiples of four for certain publication styles to work/ what's going to be on the other pages?
- shows the grand scale of things/ the opened area of the book could potentially be the same as the area of a typical football pitch to allow for consistency with size and provide links which can be closely related to the content of the book.
- Percentages found in statistics could be used as the opacity of images (for prints, posters, how much ink is let through a screen, etc)
- represent things slowing disappearing, in relation to deforestation
- for example, by the year 2030 only 10% of rainforests could be left - reproduce an image linked to this statistic using 10% opacity to show it disappearing.
- Present a timeline of events through the publication
- show how each cause and impact can cause a chain reaction
- for example, show the river balance off-track and land slowly being lost to a river.
- Flick-book
- show the effects of deforestation using the similar timeline idea
- produce one book (small in size) for each impact
- print one large image over the front of the books so that when all are put together it produces one whole image like a puzzle and when the books are kept separate, the image is not complete/ through this show the need for all aspects for things to run smoothly, since one imbalance could cause a chain reaction of events.
- Puzzle
- similar to the printed image idea on the front of the flick-books
- have a puzzle to make up an image of the Earth or of the rainforest, but have pieces of the puzzle missing to show how much of the forest is being destroyed
- for example, 30% of the Earth's land surface is covered by forests - remove this (30%) from the puzzle and show that this can only be brought back if suitable solutions are found and adopted.
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